
Photo Credit: Sean Costello
Dopl Holiday Pop-Up at Santa Monica Place
Visual merchandising /
Window graphics
Window graphics
For Dopl’s holiday pop-up at Santa Monica Place, the window graphics had to do two things: feel festive and make our tiny Dopls stand out against the massive mall windows. The winter-themed design used playful circle frames to draw focus to the miniatures, helping them pop despite the oversized scale. The goal was to create something fun, inviting, and impossible to miss—perfect for catching the attention of busy shoppers.

Photo Credit: Sean Costello






Inside, the store’s cozy, cheerful vibe tied everything together, making the whole experience feel like a little holiday escape.





Photo Credit: Sean Costello